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An award winning luxury British haircare brand

After Co-Founder Jim's 30 years working in the Professional hair care market he wanted to create a luxury hair care brand, bursting with benefits whist maintaining an affordable price point, after much research and testing the brand THERAPI was born with a range of ten products for all hair types.

Our defining ingredient is the multi-benefit Baobab Oil which everyone is talking about. Explore the range, we're sure you'll love how these products make your hair look and feel.

All THERAPI products contain our defining ingredient, Baobab Oil, a unique multi-benefit ingredient which is extracted in accordance with ethical trade charter practices from the iconic Baobab Tree. Seeds of the Baobab fruit are cold pressed and filtered, producing a light oil which has miraculous moisturising, strengthening, repairing and conditioning properties, leaving all hair types with extraordinary shine.

In addition to the amazing benefits of the Baobab Oil THERAPI products also:

  • Give extreme heat protection up to 250°C
  • Contain Colour Lock Technology
  • Protect against harmful UV rays
  • Paraben & Sulphate free

An easy to follow 3-Step-System haircare regime has been introduced to the Professional hair care world. Firstly the signature hair cleanser in Step 1, followed by the conditioner relevant to your hair type in Step 2 and finally a suitable styling product to according to your desired style in Step 3.

With endless benefits packed into a beautiful bottle, you would expect a high price point. However, our last goal was to ensure the luxury of salon professional products were also affordable, meaning THERAPI products start from just £9.95.

Available to purchase from exclusive salon partners, online and for in-salon use by professional hairdressers, we're sure you'll love the range of products we have created. Just remember it's as easy as 1-2-3 and with our 3 step gift packs now available great hair care doesn't have to cost the earth.